Banque Misr has sponsored professional squash player Nada Abbas, who is currently ranked 22nd globally. The sponsorship comes within the bank’s leading role in supporting Egyptian youth and sports and its awareness of the importance of sports among Egyptian youth. The bank continually supports partnerships between the government, public, and civil sectors by actively participating in social development initiatives.
Banque Misr has adopted a well-rounded strategy for choosing exceptional athletes and promising talents for sponsorship opportunities. The bank’s sponsorship methods are based on clear, applicable, and advanced strategies that ensure achieving the desired results. Supporting Egyptian sports is one of the primary CSR pillars to which Banque Misr is committed, which include health, education, women empowerment, and sports. The bank believes in the importance of supporting youth achievements in all fields as youth are considered the main drivers for securing a better future for Egypt.
Banque Misr aspires to become a role model in the field of CSR. It recently announced the launch of the first charity investment fund titled ‘The Egyptian Sports Fund,’ which aims to support the advancement of Egyptian sports in the global landscape. The fund strives to achieve its primary goal through a program designed to promote excellence in international sports in coordination with the Egyptian Olympic Committee, relevant sporting unions, and the Ministry of Youth and Sports.
Banque Misr is one of the largest banks in the field of CSR, and one of the most aware in terms of environmental and social responsibility and governance regulations. The bank spent around EGP 1.5 billion in social development donations in the period between July 2020 to December 2021.
In recognition of its CSR efforts, Banque Misr recently won the award for Best CSR Bank Egypt 2022 from The Global Economics Magazine and the award for Best CSR Bank Egypt 2022 from Global Business Magazine.